Well, that was fun, as I write this I am on day 900 of not having a drink, when Tim at Fell Brewery first got in touch it was a great conversation, I had been recommended to them by quite a few people so was really chuffed to sit and have a chat, explain where I was with beer and hear about their plans for the brand.

Now - I am not anti-beer, I used to really, really, really like beer and of course Fell brewery beers, I am sure I still would but wanted to be sure that before starting work that we were aligned and me not drinking alcohol wouldn't be an issue.

Of course it wasn't an issue at all and the passion these guys have around the brewing process, sustainability, local area, customers and staff just makes me smile - what a fantastic company!

Plans were made, weather was ordered and locations to fit into the creative were scouted - all worked perfectly, well except for one night of monsoons!

Loads more to do to complete the project but it is live and looking great!

Nicola the web designer and Watson from Fell have done a cracking job, its great when you see images used and looking like everyone visualised in the concept meetings!

You can see the new Fell Brewery website here.